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beth_lk
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Joined: Jun 23, 2004
# Posts: 1204
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Posted: 2008-Oct-09 01:16
I like making very simple site designs, no temp plates - just basic tables with a few graphics.
Does this matter SEO wise?
Not referring to the way the site is created - such as DW, Joomla, HTML, etc.
But the actual site design its self?
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JQ
Staff
Joined: Mar 11, 2001
# Posts: 2751
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Posted: 2008-Oct-09 01:55
I'm pretty sure the actual design doesn't matter. I've seen some very simple designs that do well with SE results.
After all, the robots are reading your text, so as long as your tags are good (like metas and alts and headers, etc.) I think you're fine.
One thing I seem to recall is that by using too many nested tables, you can cause a very slow load, which might time out for a bot or discourage someone on dialup.
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beth_lk
Staff
Joined: Jun 23, 2004
# Posts: 1204
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Posted: 2008-Oct-09 02:34
Thanks JQ - is there a tool to test dial up load time?
I have DSL ( which is the best one can get here in hick ville lol )
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utzjohn
Joined: Oct 08, 2008
# Posts: 1
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Posted: 2008-Oct-09 03:12
Not really... I have seen some pretty simple sites that rank highly and have designed a few as well... Really you need to focus on the important elements - keywords, alt tags, sitemap, etc... These elements really impact rank, as well as backlinks above the actual complexity of the design.
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g1smd
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Joined: Jul 28, 2002
# Posts: 10418
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Posted: 2008-Oct-09 04:11
Google's Webmastertools will show you how long it takes them to retrieve your pages.
There is a load of useful data in there.
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mj1256
Joined: Jun 05, 2006
# Posts: 903
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Posted: 2008-Oct-09 05:37
the right content, in the right place, on the right order, in the right format, thats what counts no matter what the system you use to build the site
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beth_lk
Staff
Joined: Jun 23, 2004
# Posts: 1204
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Posted: 2008-Oct-09 08:43
Thanks a lot everyone ! 
Those were my thoughts and understandings as well - but someone ( not here ) told me I needed to go more "formal" in the designs - e.g. temp plates and such.
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g1smd
Staff
Joined: Jul 28, 2002
# Posts: 10418
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Posted: 2008-Oct-09 09:24
Templates can help do the job more quickly, and ensure a consistent style to every page - but there are a heap of badly coded templates out there; so beware.
I always build pages from headings, paragraphs, and lists, and style them with CSS. There is then hardly any HTML code in the body of the page.
One thing I found crucial was to use PHP includes for different elements on the page, so that the common stuff - header - navigation -footer - only existed once in a physical form. That small chunk of code is then automatically replicated into the page, by the server software itself, at the time someone goes to view it. It is a bit like the "shared borders" concept in FrontPage, but with a lot more benefits.
What works for SEO is different title and different meta description for every page of the site, usage of headings to introduce the content immediately below, and so on. Those are elements that need to be included in your code.
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leilerdee
Joined: Oct 08, 2008
# Posts: 6
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Posted: 2008-Oct-09 14:02
The only think I'd like to add is that if the users don't like the site then it DOES matter SEO wise because they are part of SEO too. I know a lot of SEO professionals disagree with this though.
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mj1256
Joined: Jun 05, 2006
# Posts: 903
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Posted: 2008-Oct-09 16:09
g1smd is correct about the use of php and includes
leilerdee is correct about the look of the site
and if it was I that you were referring to, building a site with the same code and functions that were available in 1998 do not cut it with site users. Look at the comments about the new forum and how it looks old fashion.
also remenber, that it is not just about getting your site ranked, but is about convertion and retention of you site visitors. That takes a quick to find message, a nice design and functionality that keeps you visitors engaged on a site.
the other issue i bring up with the newer methods, (good for SEO or not) is that many of the new architectures offer dynamic content populating vs static hand coding, and plug and play components that add functionality and interest to your users without having to be a master programer.
Myspace too 1 million to build and 1 year of trial and error hand coding, it was so screwed up at one point that they even had to rebuild it with a different programming language (this was written about in info world). Today I can build myspace, with even more functionality, for a few hundred bucks and about three weeks work and hand code NOTHING!.
I am well known on several forums and what I have found is that many developers are failing to keep up with the new systems that are available. They are protective of thier current knowledge nd defend it to the hilt, but...as time goes on, these web site developers are finding that they cannot offer their clients the sites that they really need with 2008 functionality or the type of sites that their competitors can currently offer. Their work is falling off and the developers using the newer architecture are taking over.
So, contnue to build websites as if its 1998, and some will even rank well on the SE's as they love simple sites, but over time, the new architectures are taking over and eventually those holding on to the old ways will lose out.
does anyone know the story of the internet. The inventors went to the phone companies and wanted to use the phone lines to connect the internet to the world. The phone companies did not have the vision and turned the internet down. The same with cell phones, they didn't catch up until the fringe companies created and made use of the cell phone networks, and now we don't turn to ATT or MaBell, do we? What happened to MaBell anyways?
[ Message was edited by: mj1256 10/09/2008 08:22 am ]
[ Message was edited by: mj1256 10/09/2008 08:25 am ]
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visitor
Staff
Joined: Sep 06, 2001
# Posts: 601
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Posted: 2008-Oct-09 16:15
I certainly would not disagree with your point leilerdee. Too often, too many sites try to serve products/services before serving the customers.
In relation to SEO, we would classify SEs as our customers, so I can safely assume that no one would argue against serving the SEs through SEO.
Ultimately though, all sites' goal is to convert - whatever the conversion may translate for a particular site. No amount of SEO efforts can ever make up for lack of site conversion factors.
We are fortunate that SEO is very closely in terms with site conversion factors in current environment. Remember the doorway pages/keyword stuffing/etc. days? /wrist
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beth_lk
Staff
Joined: Jun 23, 2004
# Posts: 1204
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Posted: 2008-Oct-09 20:57
I disagree with none of you and welcome your opinions and knowledge
Mj - was not you I was referring to 
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mj1256
Joined: Jun 05, 2006
# Posts: 903
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Posted: 2008-Oct-09 21:11
kewl
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phoenix06007
Joined: Oct 03, 2008
# Posts: 38
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Posted: 2008-Oct-14 13:07
i think it doesn't matter how your site look like.waht matter is the content of you site.
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visitor
Staff
Joined: Sep 06, 2001
# Posts: 601
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Posted: 2008-Oct-14 23:07
"Look of the site" is a part of content, IMO.
It would be difficult for De Beers to carry their brand in look of Craigslist
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